Kirkwood Community College

Kirkwood Community College Credit Catalog 2017-2018

CIS-274 E-Commerce Design (3.00)

Introduces the infrastructure and components necessary for a successful e-commerce Web site in the context of business, payment, security, legal and privacy issues. Includes the basic concepts, tools and techniques of Web Analytics and search engine optimization needed to begin promoting a web site and evaluating its success. Laboratory experiences include shopping cart systems, issue tracking and analytics. Credits: 3, Hours: (2/2/0/0), Prereq: BCA-290, CIS-334, any MKT course; Arts & Sciences Elective Code: B