Kirkwood Community College

Kirkwood Community College Credit Catalog 2011-2012

AGB-332 Agricultural Advertising/Merchandising (3)

Covers planning, creation and use of advertising related to agricultural economy and marketing of agricultural products. Purposes of advertising and displaying of merchandise, methods of appeal, copy problems, layout, design problems and selection of media. Practical applications will be demonstrated. Credits: 3, Hours: (2/2/0/0), Arts & Sciences Elective Code: B